SUSTAINABLE MEMBERSHIP GROWTH FOR FITNESS FRANCHISES
We are a specialist consultancy that helps fitness franchises scale their membership sustainably. Our focus is on converting leads into loyal members and building high-performing marketing systems.
What We Value
We don’t just chase leads; we build quality, scalable systems that drive long-term membership growth for fitness franchises.
- Member conversion rate over lead volume
- Creative optimization & fighting ad fatigue
- Custom software over re-packaged solutions
- Doing the things other agencies find too hard
- Quality and systems at every step
- High performance above all else
Case study: BFT (Body Fit Training)
Functional Digital powers the growth of BFT, one of Australia’s fastest-growing fitness franchises. We execute a global strategy of franchise recruitment, studio pre-sales, and ongoing management of marketing campaigns.